A.I.-Powered
Plant-Based Deliciousness


NotCo
NotProducts
Just like the animal, but better.
Product superiority is our passion.
IT'S THE FOOD YOU LOVE, BUT BETTER
Made of 100% plant goodness, that helps protect the planet with every delicious mouthful.

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Cabbage and Pineapple
Gives flavor and smell
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Pea
Source of protein
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Sunflower Oil
Highlights the sweetness and provides fiber for digestion

Impact
IN
PLANTS
WE
TRUST




IF WE WANT OUR PLANET TO SURVIVE, WE HAVE TO CHANGE THE WAY OUR FOOD IS MADE. WE’RE HERE TO DO THAT, ONE DELICIOUS MOUTHFUL AT A TIME.

Giuseppe
MEET GIUSEPPE,
OUR AI CHEF

Here’s the thing: eating animal products harms our planet. So, we created an AI who can recreate the taste & texture of animal products using 100% plants. Oh, and he's called Giuseppe (or Genius G).
Treat Your Tastebuds
Why Not

WHERE TO BUY
FIND NOTCO PRODUCTS NEAR YOU

Calling all foodies! We made it easy to find NotCo products near you. Simply enter your zip code into our nifty store finder, or buy directly on Amazon.
FAQ
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What is Notco?
We are a group of people with a common goal: to reinvent the food industry — one delicious mouthful at a time. We are here to change the everyday, for everyone and everywhere. With our AI genius Giuseppe we have managed to to replicate animal products but using plants and vegetables. And make them even better.
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What are Notco's NotProduct?
At NotCo we replicate the animal products we love to eat - they taste like, cook like and feel like them - but are made with the best of plants. And not only that, by taking the animal out of the equation, we have managed to considerably reduce the environmental impact of the production of each product when compared to their animal counterparts. Making delicious food is already a wonderful thing, now imagine making delicious food that is also good for the planet. Click here to learn more about our NotProducts.
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What is the motivation for creating plant-based products that taste & fell like animal-based ones?
NotCo was born because we love food and we don't want to change what we like so much about it. But today, what we love to eat is hurting us and the environment. We believe that replicating animal products we all love to eat but made from plants gives us all an opportunity to reduce our environmental impact without even realizing it. We are here to create a different food system - reinvent it, actually - without animals and for everyone, everywhere.
See what we’ve been cooking up