• Up your grilling season game. No Beef. All Burger. NotBurger.

  • A.I.-Powered  Plant-Based Deliciousness.

  • 0% Dairy. 100% Delicious. Find them at Shake Shack.

  • NotChicken: Crispy, Juicy, Golden.

    ALL THE TASTE, ZERO CLUCKS

IT'S THE FOOD YOU LOVE, BUT BETTER

Made of 100% plant goodness, that helps protect the planet with every delicious mouthful.

  • NotMilkTM
  • NotBurgerTM
  • NotChickenTM
NotMilk™
  • Cabbage and Pineapple

    Gives flavor and smell

  • Pea

    Source of protein

  • Sunflower Oil

    Highlights the sweetness and provides fiber for digestion

NotMilk™

Our A.I. Giuseppe

We created an A.I. chef that can recreate the taste, texture, & smell of animal products using 100% plants. He's called Giuseppe (or Genius G).

Sustainability

If we want our planet to survive, we have to change the way our food is made. We’re here to do that, one delicious mouthful at a time.

Our Story

When we discovered that excluding animals from food production would better the planet, we did not ask why. We asked: WHY NOT?

Treat Your Tastebuds

Why Not

  • NotChicken™ Sun Dried Tomato Pasta

    NotChicken™ Sun Dried Tomato Pasta

    20 Minutes—2-4 servings

    Say pasta la vista to chicken with this delicious pasta featuring our NotChicken™ Patties

    See recipe
  • NotMilk™ Pumpkin Coffee Cake

    NotMilk™ Pumpkin Coffee Cake

    55 Minutes—8-12 servings

    A delicious Pumpkin Coffee Cake featuring our NotMilk™ Whole

    See recipe
  • NotBurger™ Dumplings

    NotBurger™ Dumplings

    15-20 Mins—6-10 servings

    Enjoy this asian staple featuring our NotBurger™

    See recipe
FIND NOTCO PRODUCTS NEAR YOU

FIND NOTCO PRODUCTS NEAR YOU

FIND NOTCO PRODUCTS NEAR YOU

Calling all foodies! We made it easy to find NotCo products near you. Simply enter your zip code into our nifty store finder, or buy directly on Amazon.

Frequently Asked Questions

  • What is Notco?

    We are a group of people with a common goal: to reinvent the food industry — one delicious mouthful at a time. We are here to change the everyday, for everyone and everywhere. With our AI genius, Giuseppe, we have managed to replicate animal products with plants.

  • What are Notco's NotProducts?

    At NotCo, we replicate the animal products we love to eat. They taste like, cook like, and feel like the real thing - but are made with plants. Not only that, but by taking the animal out of the equation, we have also managed to considerably reduce the environmental impact of the production of our products when compared to their animal counterparts. Making delicious food is already a wonderful thing, now imagine making delicious food that is also good for the planet. Click here to learn more about our NotProducts.

  • What is the motivation behind creating plant-based products that taste & feel like animal-based ones?

    NotCo was born because we love food and we don't want to change what we like so much about it. But today, what we love to eat is hurting the environment. We believe that replicating the animal products we all love to eat but making them from plants gives us all an opportunity to reduce our environmental impact without sacrificing anything. We are here to create a different food system - reinvent it, actually - without animals and for everyone, everywhere.